arrow back
ADHD induced generalist

Sergey Kim's portfolio

WhatsApp Equality Mic

Industrial design, Creative direction, Art direction

To celebrate Women’s History Month, WhatsApp partnered with a broad array of female talent, including Anitta, Becky G and TINI, to bring a message of empowerment to the masses. 

We helped them turn the globally prevalent WhatsApp icon into a fully functioning, glowing, physical microphone allowing talent to share their message through the platform (figuratively and literally). It showed up in press, appearances and music videos.

Anitta